Okay, I agree: I was already interested because the book "Drive" is written by Daniel Pink (also author of A whole new mind). But it was the video that pushed me to the BUY button. Well done by Amazon.com. Watch here a Video Excerpt from Drive.
To serve you: Drive is about two questions that can change your live:
A. What is your sentence? (the statement about you that you sincerely want to become true)
B. Did you do better today than yesterday? (Are you still open for improvement?)
That's not rocking science but for sure as true as the fact that we often forget to live by that truth.